As we wait for the results for Advertising expenditures here are the spending costs for 2009... The top spender may surprised you... so without further ado
Who was the biggest US Advertising Expenditure in 2009?
Direct Mail $44.4 Billion
Newspaper: $27 Billion
Broadcast TV: $24.9 Billion
Internet: $21.0 Billion
Magazines: $19.5 Billion
Radio: $9.0 Billion
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